AZ Direct AGMarketing expert in Cham

With a cross-channel reach of around 7.2 million private customers and 840,000 business customers, AZ Direct positions itself as a data-driven direct marketing provider. The focus lies on connecting online and offline channels into seamless campaigns. This includes address databases for private, business and email addresses, as well as their verification and cleansing. The agency works with target group segmentation, geo-targeting and customer insights. Implemented measures include direct mail, email marketing, display and video advertising, social media and telemarketing. With Audience Link, AZ Direct extends the reach of existing CRM data into private and business customer markets. Analysis services such as customer base, response and segmentation analyses complement the offering. A dedicated division serves the non-profit sector: donor databases, online fundraising, SEO and Google Ads through to Ad Grants support charitable organisations in fundraising. The aim is to deliver marketing messages to the right target group individually and efficiently.