About us
Brand consultancy with a clear focus on wellness, beauty, health and longevity. Based in Horgen on Lake Zürich, Beautiful Brand supports mainly Swiss premium brands on their way into international markets. The work ranges from brand strategy and positioning to go-to-market and international expansion, right through to building digital content ecosystems. The consultancy combines luxurious brand worlds with scientific credibility and Swiss quality standards. Product and narrative development, as well as direct-to-consumer and premium retail strategies, are also part of the offering. Founders and marketing teams receive additional coaching. As a Fractional CMO, Beautiful Brand takes on strategic responsibility on a temporary basis, flexibly structured as a project, retainer or mandate. Startups can choose the PROstart package. The starting point is a free 15-minute initial consultation. Behind the offering are over 15 years of experience in strategic brand consulting, digital transformation and trade marketing.
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