Berufsmarketinglab GmbHMarketing expert in Bern

Employer branding and recruitment marketing are at the core of berufsmarketing:lab from Bern. The agency on Neufeldstrasse helps organisations strengthen their employer brand and reach talent with precision. Authentic storytelling through modern video is central to its approach. The team produces video recruiting content, supports companies in building their social media presence, and shares practical knowledge through hands-on workshops. Consulting and training round out the offering. A particular focus lies on SMEs and organisations looking to attract apprentices and young talent from Generation Z and Alpha. With its interactive platform «Lehrberufe Live!» and the AR character MaiTE, berufsmarketing:lab takes its own approach to career orientation. The company is led by Michael Christen as CEO and Producer. References such as SPITEX Bern, the Nathalie Stiftung and BKW attest to its work. The focus remains practical and creative rather than theoretical.