Gian Besset Brand DesignDesign and branding in Basel

Clearly positioned, visually strong brand presences are the craft of Gian Besset, who runs his Basel studio as Creative Director, consultant and designer in one. The spectrum ranges from brand development, graphic and corporate design to websites with well-thought-out UX, complemented by brochures, posters and packaging design. The target audience is mainly SMEs, sole proprietorships and organisations seeking a distinctive visual language. References such as Tiba Systems, the Vitra Campus, Physiothek, Chastelbach Bier, the municipality of Muttenz and the coffee roastery Haenowitz & Page demonstrate the range of projects realised. The working approach is personal, committed and straightforward, promising short paths and direct exchange. Because consulting and design come together in the same person, the creative thread stays taut throughout, from Briefing to execution.