Profil Design & Communication GmbHDesign and branding in Basel

"Packaging is usually the first contact between consumer and brand. The spark has to ignite immediately." This statement by Philippe Perroud captures the focus of Profil Design & Communication in Basel. Founded in 1995, the studio operates as a duo: Dorothea Biehler and Philippe Perroud, both qualified communication designers. Packaging design and branding are at the core, with a clear focus on the point of sale. The range of services spans corporate design and brand development, form design, print media, web design and illustration. Print consulting is also part of the offering. Completed projects include the packaging design for Coop's Easy Meal. The focus on consumer goods and retail brands shapes the work, where design and brand impact are considered closely together. The small structure allows for direct collaboration without detours. The studio is located on Gundeldingerstrasse in the Gundeldingen district.