Refined Practice KlGMarketing expert in Uster

Refined Practice brings together more than 40 years of combined online experience. The brand consultancy works as a small, cross-border duo: Colin Hall as design consultant in south London, Paul Ratcliffe as development consultant near Zürich. Together, they take care of how a brand presents itself online and offline. This spans brand development including logo and visual identity, web design and development, right through to publishing and print design. Colin Hall holds a Master of Design in Typography & Graphic Communication from the University of Reading and has a background in book publishing and print design. Paul Ratcliffe comes from the early days of the web industry and specialises in PHP, server-side development and frontend work. Technical consulting on APIs and plugins is part of the offering, as are WordPress development, SEO and online advertising. For content, social media or translations, the duo draws on trusted partners.